I spent last week getting ready for the speech I did yesterday with Mark Victor Hansen at the SANG Conference (Speakers and Authors Networking Group).  There were about 150 sharp authors and speakers from around the world who came to this event in Hollywood, being held through tomorrow.  Significant and famous success stories were there, and it was an incredible networking opportunity to mingle with the best.  We could actively gather ideas, techniques and strategies from eachother, even if from different industries.  Who might have found a faster route to the top of the mountain?  We, as peers, were all exchanging insights, and connecting for potential JV partnerships.  We even played a game called “Movers and Shakers”.  Sitting across a table from one another, we’d get five minutes of brainstorming before we would shift sideways to have a new person in front of us, starting a new five minutes, and so on.  It was an interesting experience.  And I could only be there for the first day!  So I had some members of my team go on my behalf for today and tomorrow.  We are learning how successful databases are built by others, and how they are communicated to.  We hope to find people with such databases, interested in doing joint ventures.  With other entrepreneurs, we are discussing ways to coordinate our financial efforts and goals.

Whether you are teaching, sharing ideas, or marketing a product, you should have regular interesting communications with your database, so they remain hooked, and continue to anticipate your newest introduction.  Your list of fans can grow exponentially, just as the power of the Internet itself is growing exponentially.  The Internet has created a new revolutionary world, where your online social network will represent your net worth.  Your database can be built through Twittering, Facebook-ing, MySpace-ing, Googling, sharing videos online, etc.  These are examples of how you can quickly grow your “social capital”.

I will be speaking today at the 140 Conference, which is a Twitter event being held at the Kodak Theater.  Since “Tweets” can only contain 140 characters, this event will have 140 speakers spread over just two days.  Mark Victor Hansen and myself have just twenty minutes on this amazing stage, to talk about the ways we’re using social networking to market our new book, as well as to build our social capital.  I’m also looking forward to learning from the other speakers.

The left side of our book is non-fiction, and it has the Foreword plus 19 chapters.  The right side is the fictional story, containing the Prologue plus 14 chapters.  Here is the way the book will be revealed:

Left Side

Foreword. Look forward into the future when all your money problems are over.  This is your last recession.

Ch 1. What are the 3 key ingredients in the recipe for a richer life?  What is your fastest path to cash in 90 days?

Ch 2. Wow Now. Inner Winner. Dream Team. With these ingredients you can’t fail. Without them you can’t succeed.

Ch 3.  Success formula:  S = M + H + T.  Success= Mind + Heart + Team.

Ch 4.  The language of the mind=Voices, Visions and Vibrations. Fast Money Begins from the Inside Out.

Ch 5.  Silence your critical voice. The Inner Whiner is not your friend. Don’t listen to it.

Ch 6.  Ask yourself only empowering questions.  Only speak in high energy words. Think only positive thoughts.

Ch 7.  Make your dreams more real than your fears. Virtualize. Megasize. Habitualize.

Ch 8.  Your every thought has immediate and long term benefits and consequences.  Ka-ching your thinking.

Ch 9.  Wow your Now. What you think causes vibrations of feeling and emotion. Step into your secret spot.

Ch 10.  Follow your heart—the true voice of your Inner Winner. Get it in the whisper.

Ch 11.  Make fast money from what you love—your passions, talents and gifts. What is your song? Sing it.

Ch 12.  Your Fortune Is Hidden in Plain Sight. Harvest your low hanging fruit—what you already know, love, and do.

Ch 13.  Dream T.E.A.M. Together Everyone Achieves Miracles. Form a weekly team ASAP.

Ch 14.   Be a Profitable servant.  Find or create value through Products, Services and Information.

Ch 15.  Turn Your Problems into Profits, your ows into wows.  Your problems are fortunes in disguise.

Ch 16.  3 Fastest paths to cash: Real estate. Other people’s stuff. Your own stuff.

Ch 17.  Intellectual property is the real estate of the 21st century. Hot information + a hot database =Fast Cash.

Ch 18.  The Only Way Out Is to Sell your Way Out. Life is 100% selling. Sell yourself first.

Ch 19.  Be passionately convinced. Turn the 26 mile money marathon into a 100 yard Dash for Cash.                                         

 Right Side

Prologue. Michelle makes a million, regains custody of her 2 children, moves to Idyllwild, buys a bookstore.

Ch 1.  Michelle drops kids off at school then meets handsome widower mayor Brady at local diner owned by Lei Kim.

Ch 2.  Michelle holds bookclub at Heartlight bookstore. Pregnant homeless Kanisha delivers baby during violent storm.

Ch 3.  Michele mentors Kanisha and her newborn Faith. Invites friends Lisa and Lei Kim into Mastermind.

Ch 4.  Baby boomer Francie asked to join Mastermind. She resists, embarrassed because her home in foreclosure.

Ch 5.  Francie joins group.  Each woman has different financial challenges.  Michelle begins to mentor them.

Ch 6.  On a hunch she leads them on a moonlit hike to Mirror Lake to teach the power of inner vision.

Ch 7.  Francie turns her foreclosure problem into 11K profit online. Mayor Brady makes moves on Michelle.

Ch 8.  Francie & Kanisha butt heads at next meeting.  Michelle vows to end conflict. Drops them off alone in forest.

Ch 9.  Francie and Kanisha meet a bear on trail.  Kanisha saves Francie’s life. Bond forms between them. 

 That’s as far as I got.  I find as my deadline looms close, I tend to get more creative in getting things done.  So here I am, needing to finish those final right-side chapters within the next thirty minutes!  Then I’ll rush over to the Kodak Theater to make this announcement. 

It would be an interesting new model, if every author did this for his or her book.  This is actually going to be the way of the future.  The world is demanding the “essence” of complicated and detailed subjects, boiled down to just a few sentences.  So we must learn to do this “essencing”, whether it’s in our marketing or as a summary of our book.  Try this with the next book you read, or even on these final chapters of Cash in a Flash.  Write no more than 140 characters for each chapter.  It’s a valuable learning experience, as you adapt to the current needs of the people.